Job Description
Join our award-winning digital agency as a Social Media Manager and become the voice of Milwaukee's most exciting brands! We're seeking a creative strategist to transform our clients' online presence through compelling content and data-driven campaigns. This hybrid role offers the flexibility to work remotely 2 days/week while collaborating from our vibrant downtown Milwaukee office. You'll lead social media initiatives for diverse clients in retail, hospitality, and tech sectors, driving measurable growth and brand loyalty in Wisconsin's thriving market.
Responsibilities
- Develop and execute multi-platform social media strategies (Instagram, TikTok, LinkedIn, Facebook) to increase engagement by 40% year-over-year
- Create compelling visual and written content calendars aligned with brand voice and campaign goals
- Analyze performance metrics using Sprout Social and Google Analytics to optimize content and ROI
- Manage community engagement, respond to comments, and handle crisis communications
- Collaborate with design teams to produce high-quality assets and ensure brand consistency
- Stay current on social media trends and algorithm changes to maintain competitive advantage
- Report on KPIs and present actionable insights to clients and internal stakeholders
Qualifications
- Bachelor's degree in Marketing, Communications, or related field with 3+ years social media management experience
- Proven track record of growing social media engagement and follower base across B2C/B2B clients
- Expertise in social media analytics tools (Sprout Social, Hootsuite, Google Analytics)
- Strong portfolio showcasing content creation and campaign execution
- Experience managing paid social media budgets ($5K+/month) with demonstrated ROI
- Ability to thrive in fast-paced environment with multiple client projects
- Excellent written communication skills with attention to detail
- Knowledge of Milwaukee market trends and local community engagement strategies