Job Description
We are seeking a dynamic Social Media Manager to join our growing team in Baltimore. We are committed to professional development and offer comprehensive paid training to ensure our team members have the skills necessary to succeed in the digital landscape.
In this role, you will be responsible for managing our brand's presence across various social platforms, creating compelling content, and driving engagement. This is a fantastic opportunity for a motivated individual to launch a career in digital marketing with a competitive compensation package and a supportive work environment.
Responsibilities
- Develop and execute strategic social media plans to enhance brand visibility and engagement.
- Create, schedule, and publish high-quality content including posts, stories, and graphics.
- Manage and optimize paid advertising campaigns (Facebook, Instagram, LinkedIn) to achieve specific KPIs.
- Monitor social media channels for trends, industry news, and audience feedback.
- Analyze performance data to refine strategies and report on campaign ROI.
- Collaborate with the marketing team to align social media efforts with broader business goals.
Qualifications
- High school diploma or equivalent; Bachelor’s degree in Marketing, Communications, or related field is a plus.
- Familiarity with social media platforms and current trends.
- Strong writing and editing skills with a keen eye for detail.
- Basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite) is preferred.
- Ability to work independently and manage multiple projects in a fast-paced environment.
- Willingness to participate in our paid training program to upskill.