Job Description
Join our dynamic marketing team as a Social Media Manager in Sacramento! We're seeking a strategic innovator to elevate our brand's digital presence across all platforms. You'll lead our social media strategy, create compelling content, and drive measurable engagement for our growing client portfolio. This is a direct hire opportunity offering competitive compensation, comprehensive benefits, and a collaborative work environment in Sacramento's thriving tech corridor.
Responsibilities
- Develop and execute comprehensive social media strategies across platforms (Instagram, LinkedIn, TikTok, Facebook)
- Create engaging content calendars with original copy, graphics, and video assets
- Analyze performance metrics using tools like Sprout Social and Google Analytics
- Manage community engagement and respond to customer inquiries
- Collaborate with marketing team on integrated campaigns
- Stay current on platform algorithm changes and industry trends
- Report on ROI and campaign effectiveness to stakeholders
Qualifications
- 5+ years of social media management experience with proven results
- Portfolio demonstrating successful brand campaigns
- Expertise in content creation tools (Canva, Adobe Creative Suite)
- Strong analytical skills with data-driven decision making
- Experience managing paid social media advertising
- Excellent written and verbal communication skills
- Ability to work in a fast-paced, deadline-driven environment
- Bachelor's degree in Marketing or related field preferred