Job Description
Join Nashville's premier digital marketing agency as we revolutionize brand storytelling through social media. We're seeking a visionary Social Media Manager to craft compelling digital experiences for our diverse portfolio of clients in Music City's thriving tech and creative sectors. This role offers the opportunity to shape brand narratives, drive measurable growth, and lead innovative campaigns in one of America's fastest-growing markets.
Responsibilities
- Develop and execute comprehensive social media strategies across platforms including Instagram, TikTok, LinkedIn, and Twitter
- Create engaging content calendars with a focus on visual storytelling and community building
- Analyze campaign performance metrics using tools like Sprout Social and Google Analytics
- Manage paid social advertising budgets with ROI-focused optimization
- Collaborate with creative teams on video production and graphic design
- Monitor industry trends and competitor activity to identify growth opportunities
- Lead monthly reporting sessions with client stakeholders
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of professional social media management experience
- Proven track record of growing social media engagement and conversion rates
- Expertise in social media advertising platforms (Meta Ads, LinkedIn Ads)
- Strong understanding of SEO principles and content marketing
- Proficiency in analytics tools and data-driven decision making
- Excellent written communication and visual storytelling skills
- Ability to manage multiple projects with competing deadlines