Job Description
Join our award-winning marketing team as an immediate hire Social Media Manager! We're seeking a dynamic digital strategist to elevate our brand's online presence across all platforms. This is your chance to lead innovative campaigns that drive engagement, conversions, and brand loyalty in Baltimore's vibrant market.
Responsibilities
- Develop and execute data-driven social media strategies across Instagram, LinkedIn, Twitter, and TikTok
- Create compelling content calendars with original graphics, videos, and copy
- Manage community engagement, responding to comments and messages within 2 hours
- Analyze performance metrics weekly using Sprout Social and Google Analytics
- Coordinate with design team for visual assets and campaign materials
- Collaborate with sales team to generate qualified leads through organic and paid channels
- Stay updated on platform algorithm changes and industry best practices
Qualifications
- 3+ years managing social media for B2B or consumer brands
- Proven track record growing follower base by 40%+ annually
- Expertise in social advertising (Meta Ads, LinkedIn Ads) with $50K+ campaign budgets
- Advanced proficiency in Canva, Adobe Creative Suite, and scheduling tools
- Google Analytics certification preferred
- Ability to present campaign performance to executive stakeholders
- Portfolio demonstrating successful brand storytelling