Job Description
Join Baltimore's fastest-growing digital marketing agency as our Social Media Manager! We're seeking a creative strategist to elevate our clients' brands across platforms. You'll lead innovative campaigns that drive engagement, conversions, and measurable ROI in Maryland's vibrant tech scene. Enjoy competitive benefits, flexible remote options, and a culture that champions creativity and growth.
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, LinkedIn, TikTok, and Facebook
- Create compelling content calendars with 95%+ engagement rate targets
- Analyze performance metrics using Sprout Social and Google Analytics to optimize campaigns
- Manage paid advertising budgets ($5K-$15K/month) with A/B testing protocols
- Lead cross-functional teams including designers and copywriters
- Stay ahead of platform algorithm changes and emerging trends
- Report monthly ROI to C-suite stakeholders
Qualifications
- 5+ years managing social media for B2B/B2C brands
- Proven portfolio with $500K+ ad campaign management
- Expertise in social listening tools (Brandwatch, Hootsuite)
- Google Analytics and Facebook Blueprint certification required
- Experience scaling Instagram accounts to 100K+ followers
- Strong understanding of Baltimore market demographics
- Ability to present to executive stakeholders