Job Description
Join InnovateKC, Kansas City's leading digital marketing agency, as our Social Media Manager! We're seeking a creative strategist to elevate our clients' digital presence and drive measurable growth. This hybrid role offers competitive benefits and the chance to shape cutting-edge social campaigns for Fortune 500 brands.
Responsibilities
- Develop and execute data-driven social media strategies across platforms (LinkedIn, Instagram, TikTok, X)
- Manage content calendars with 15+ posts/month, including graphics, videos, and copy
- Analyze campaign performance using Sprout Social and Google Analytics to optimize ROI
- Lead influencer partnerships and community engagement initiatives
- Collaborate with design teams to produce on-brand visual assets
- Report monthly on KPIs: engagement rate, follower growth, and conversion metrics
Qualifications
- 5+ years managing social media for B2B/B2C brands
- Proven experience with paid social advertising (Meta Ads Manager)
- Certification in Hootsuite or HubSpot Social Media
- Portfolio showcasing successful campaigns with 30%+ engagement growth
- Expertise in Canva, Adobe Creative Suite, and SEO fundamentals
- Strong analytical skills with experience translating data to strategy
- Ability to manage multiple clients simultaneously in fast-paced environment