Job Description
Join our dynamic team as a Social Media Manager and become the voice of our brand! Innovate Marketing Group is seeking a creative strategist to elevate our digital presence in the vibrant Saint Paul market. If you're passionate about driving engagement through compelling content and data-driven campaigns, this is your moment to shine. Enjoy competitive benefits, flexible work arrangements, and the opportunity to work with industry leaders in a fast-paced, innovative environment.
Responsibilities
- Develop and execute comprehensive social media strategies across platforms (Instagram, LinkedIn, TikTok, Facebook)
- Create high-impact content calendars with visual and written assets
- Analyze performance metrics using tools like Sprout Social and Google Analytics
- Manage community engagement and respond to customer inquiries
- Collaborate with design teams for campaign visuals
- Stay updated on algorithm changes and emerging trends
- Coordinate with sales team for lead generation initiatives
Qualifications
- 3+ years of proven social media management experience
- Portfolio demonstrating successful campaign results
- Expertise in social media advertising platforms (Meta Business Suite, LinkedIn Ads)
- Strong analytical skills with data-driven decision making
- Proficiency in content creation tools (Canva, Adobe Creative Suite)
- Bachelor's degree in Marketing or related field
- Excellent written and verbal communication skills