Job Description
Join our dynamic marketing team as a Social Media Manager in Baton Rouge! We provide all necessary equipment including a high-performance laptop, professional camera, and editing software to help you excel. This full-time role offers competitive compensation and a collaborative environment where creativity thrives. If you're passionate about digital storytelling and driving brand growth, apply today!
Responsibilities
- Develop and execute comprehensive social media strategies across all platforms
- Create engaging content (graphics, videos, copy) that drives audience engagement
- Manage paid advertising campaigns with monthly budgets up to $5,000
- Analyze performance metrics and generate weekly analytics reports
- Coordinate with design team for visual asset creation
- Monitor industry trends and competitor activities
- Manage community engagement and respond to comments/messages
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of social media management experience
- Proficiency in social media analytics tools (Sprout Social, Hootsuite)
- Expertise in content creation tools (Canva, Adobe Creative Suite)
- Experience managing paid social advertising campaigns
- Strong understanding of SEO and content marketing principles
- Ability to work independently with minimal equipment requirements