Job Description
Join our dynamic marketing team in Honolulu as a Social Media Manager! We're seeking a creative strategist to elevate our brand's digital presence across all platforms. This urgent opening offers the chance to shape our voice, engage with our vibrant community, and drive measurable growth in Hawaii's booming tourism market.
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, Facebook, TikTok, and LinkedIn
- Create engaging content calendars with high-quality visuals, videos, and written copy
- Manage community engagement and respond to customer inquiries within 24 hours
- Analyze performance metrics using native analytics tools and Google Analytics
- Collaborate with design team on campaign assets and promotional materials
- Monitor industry trends and competitor activities to identify opportunities
- Coordinate with local influencers and brand ambassadors for authentic partnerships
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of proven social media management experience
- Expertise in content creation for visual platforms (Instagram/TikTok)
- Strong analytical skills with experience in performance reporting
- Proficiency in scheduling tools (Sprout Social, Hootsuite) and analytics platforms
- Understanding of Hawaii's local culture and tourism landscape
- Exceptional written communication and crisis management abilities