Job Description
Join our award-winning digital marketing agency in the heart of Boston! We're seeking a creative and data-driven Social Media Manager to elevate our clients' brands across all platforms. You'll lead innovative campaigns, analyze performance metrics, and drive measurable growth in a collaborative, fast-paced environment. If you're passionate about digital storytelling and have a proven track record of building engaged communities, we want to meet you.
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, LinkedIn, Twitter, and TikTok
- Create compelling content calendars with 15+ posts/week including graphics, videos, and copy
- Analyze campaign performance using Sprout Social and Google Analytics to optimize ROI
- Manage $50K+ monthly ad budgets across Meta and LinkedIn platforms
- Collaborate with design team to produce on-brand visual assets
- Monitor industry trends and competitor activity to identify opportunities
- Lead monthly reporting with actionable insights for stakeholders
Qualifications
- 5+ years of social media management experience with B2B/B2C brands
- Expertise in social advertising with $100K+ campaign management
- Strong portfolio demonstrating 20+ successful campaigns
- Proficiency in Sprout Social, Hootsuite, and Canva
- Google Analytics and Facebook Blueprint certification preferred
- Bachelor's degree in Marketing, Communications, or related field
- Ability to manage multiple projects with tight deadlines
- Experience with crisis communication protocols