Job Description
Join our dynamic marketing team as a Social Media Manager where all necessary equipment is provided! Alaska Digital Innovations is seeking a creative strategist to elevate our brand's digital presence in the Last Frontier. You'll manage our social ecosystems, craft compelling content, and drive measurable engagement—all with our state-of-the-art tech stack including professional cameras, editing software, and analytics tools. Enjoy competitive benefits including remote flexibility, professional development stipends, and equipment upgrades. Perfect for candidates ready to make a tangible impact in Alaska's growing digital landscape.
Responsibilities
- Develop and execute comprehensive social media strategies across 6+ platforms (Instagram, TikTok, LinkedIn, Facebook, YouTube, Pinterest)
- Create, edit, and schedule high-quality content including graphics, videos, and live streams using provided equipment
- Analyze performance metrics monthly and optimize campaigns for ROI and audience growth
- Manage community engagement including responding to comments, DMs, and crisis communications
- Collaborate with design and content teams to align campaigns with brand voice and marketing goals
- Stay current on platform algorithm changes and emerging social trends in the Alaskan market
- Coordinate influencer partnerships and local community outreach initiatives
Qualifications
- 3+ years of professional social media management experience with proven portfolio
- Expertise in content creation tools (Adobe Creative Suite, Canva, CapCut) provided by company
- Advanced knowledge of social analytics platforms (Sprout Social, Hootsuite, native insights)
- Strong written and verbal communication skills with Alaskan cultural awareness
- Ability to manage multiple campaigns simultaneously under tight deadlines
- Experience with A/B testing, UTM tracking, and conversion optimization
- Proficient in SEO best practices and content marketing principles
- Valid driver's license for occasional local event coverage