Job Description
Join our dynamic marketing team as a Social Media Manager in Laredo, TX! We're seeking a creative strategist to elevate our digital presence across platforms. You'll craft compelling content, analyze performance metrics, and drive brand engagement in the thriving Laredo market. Enjoy competitive benefits, flexible scheduling, and a collaborative culture that values innovation.
Responsibilities
- Develop and execute multi-platform social media strategies for brand growth
- Create engaging content (text, video, graphics) aligned with brand voice
- Monitor analytics and optimize campaigns using data-driven insights
- Manage community engagement and respond to customer inquiries
- Collaborate with sales and product teams for cross-promotional initiatives
- Stay updated on platform algorithm changes and industry trends
Qualifications
- 3+ years social media management experience with proven results
- Proficiency in analytics tools (Meta Business Suite, Google Analytics)
- Expertise in content creation tools (Canva, Adobe Creative Suite)
- Strong written communication and visual storytelling skills
- Experience with local market engagement strategies
- Ability to manage multiple projects under tight deadlines