Job Description
Join Oakland's premier digital marketing agency as our Social Media Manager! We're seeking a creative strategist to elevate our clients' brands across platforms. Equipment provided including MacBook Pro, professional lighting setup, and software licenses. Enjoy hybrid work with our vibrant downtown Oakland office. Collaborate with a team of designers, writers, and data analysts to craft compelling campaigns that drive engagement and ROI.
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, TikTok, LinkedIn, and Twitter
- Create engaging visual content using provided equipment (DSLR camera, lighting, editing software)
- Analyze campaign performance using Sprout Social and Google Analytics
- Manage community engagement and respond to customer inquiries
- Collaborate with graphic designers on branded content production
- Stay updated on platform algorithm changes and emerging trends
- Report monthly KPIs to clients and internal stakeholders
Qualifications
- 3+ years managing B2B/B2C social media campaigns
- Proficiency in content creation tools (Adobe Creative Suite, Canva)
- Experience with social media analytics platforms (Sprout Social, Hootsuite)
- Strong understanding of Oakland's diverse market demographics
- Portfolio demonstrating successful campaign results
- Ability to work with provided equipment professionally
- Bachelor's degree in Marketing or Communications preferred