Job Description
Join our innovative marketing team in Lubbock as a Social Media Manager where we provide all professional equipment! We're seeking a creative strategist to amplify our brand's digital presence. Enjoy a collaborative environment with cutting-edge tools including professional cameras, lighting kits, and premium software licenses. This role offers competitive compensation, flexible scheduling options, and opportunities for professional growth in a supportive workplace culture.
Responsibilities
- Develop and execute multi-platform social media strategies across Instagram, Facebook, TikTok, LinkedIn, and Twitter
- Create engaging visual and written content using company-provided equipment (cameras, lighting, editing software)
- Analyze performance metrics using analytics tools to optimize campaigns and ROI
- Manage community engagement, respond to comments, and foster brand advocacy
- Collaborate with marketing team on integrated campaigns and brand consistency
- Stay current with platform algorithm changes and emerging social media trends
- Prepare monthly performance reports with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of proven social media management experience
- Proficiency in content creation tools (Adobe Creative Suite, Canva)
- Strong analytical skills with experience in social media analytics platforms
- Excellent written communication and storytelling abilities
- Ability to work independently and manage multiple projects simultaneously
- Portfolio demonstrating successful social media campaigns
- Basic understanding of SEO principles and digital marketing fundamentals