Job Description
Join our dynamic marketing team as a Social Media Manager in the heart of Charlotte! We're seeking a creative strategist to amplify our brand's digital presence. Equipment provided includes top-tier MacBook Pro, Adobe Creative Suite license, and premium social media management tools. Enjoy competitive benefits, flexible work arrangements, and a collaborative workspace in Uptown Charlotte.
Responsibilities
- Develop and execute data-driven social media strategies across Instagram, LinkedIn, TikTok, and Twitter
- Create compelling visual content (graphics, videos, reels) using provided equipment
- Analyze campaign performance using native analytics and third-party tools
- Manage community engagement and influencer partnerships
- Collaborate with design team on brand-aligned content
- Stay current on platform algorithm changes and industry trends
- Report on KPIs and optimize campaigns monthly
Qualifications
- 3+ years managing B2B/B2C social media campaigns
- Expertise in Meta Business Suite, Hootsuite, and Canva
- Proven experience with paid social advertising (Meta Ads, LinkedIn Ads)
- Strong portfolio demonstrating content creation and growth results
- Google Analytics and social listening tool proficiency
- Bachelor's degree in Marketing, Communications, or related field
- Ability to thrive in fast-paced startup environment