Job Description
Join our dynamic marketing team as a Social Media Manager with flexible hours! Innovate Digital Solutions is seeking a creative strategist to elevate our brand's digital presence in Fort Wayne. This hybrid role offers unparalleled work-life balance while driving impactful social campaigns for diverse clients. You'll collaborate with cross-functional teams, analyze performance metrics, and stay ahead of digital trends—all with the freedom to structure your schedule around peak productivity times.
Responsibilities
- Develop and execute multi-platform social media strategies (Instagram, LinkedIn, TikTok, Facebook) to increase brand awareness and engagement
- Create compelling content calendars with a mix of promotional, educational, and interactive posts
- Monitor analytics, track KPIs, and generate monthly performance reports with actionable insights
- Manage paid social advertising campaigns with monthly budgets of $5,000+
- Engage with online communities, respond to comments, and maintain brand voice consistency
- Collaborate with graphic designers and copywriters to produce high-visual-content assets
- Stay updated on algorithm changes and emerging social media trends
Qualifications
- 3+ years of proven social media management experience with measurable growth metrics
- Proficiency in social analytics tools (Sprout Social, Hootsuite, native platform insights)
- Portfolio demonstrating successful campaign development and execution
- Strong understanding of Fort Wayne's local market demographics and trends
- Exceptional written communication skills with attention to brand voice
- Experience with A/B testing ad creatives and targeting strategies
- Ability to work independently with minimal supervision in a flexible environment
- Basic knowledge of SEO principles and content optimization