Job Description
Join our award-winning digital marketing agency in Pittsburgh and transform your passion for social media into a thriving career! We're seeking a motivated Social Media Manager to lead our client campaigns, with comprehensive paid training provided to accelerate your success. This role combines creative strategy with data-driven execution in a collaborative, growth-oriented environment. You'll master cutting-edge platforms while building measurable ROI for our diverse portfolio of B2B and B2C clients.
What We Offer:
- 6-week paid training program covering advanced analytics, content strategy, and platform-specific nuances
- Clear career advancement path to Senior/Lead roles
- Competitive benefits package including health insurance and 401K matching
- Flexible hybrid work schedule (3 days in-office, 2 remote)
- Annual professional development budget for certifications and conferences
Responsibilities
- Develop and execute comprehensive social media strategies across 8+ platforms (TikTok, Instagram, LinkedIn, etc.)
- Create data-driven content calendars with monthly performance reporting and optimization
- Manage paid advertising campaigns with $5k+ monthly budgets, focusing on CAC reduction
- Lead community engagement initiatives, increasing follower growth by 30% YoY
- Collaborate with design team to produce high-quality visual assets and video content
- Monitor industry trends and competitor activities to inform strategy adjustments
- Train junior team members on platform best practices and analytics tools
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-3 years of social media management experience (internships accepted)
- Proficiency in Sprout Social, Hootsuite, and native platform analytics
- Basic understanding of HTML/CSS for landing page optimization
- Strong writing skills with portfolio demonstrating brand voice adaptation
- Ability to interpret A/B testing results and pivot strategies accordingly
- Passion for emerging platforms (TikTok, Threads) and algorithm trends
- Must complete paid training program with 85% competency threshold