Job Description
We are seeking a dynamic and creative Social Media Manager to lead our digital presence in Saint Paul, MN. In this pivotal role, you will craft compelling narratives that resonate with our audience and drive meaningful engagement across all platforms. If you have a passion for storytelling, a keen eye for design, and a results-driven mindset, we want to meet you.
Why Join Us?
- Competitive salary and comprehensive benefits package.
- Work in a collaborative, innovative environment.
- Opportunity to grow your career with a growing company.
Responsibilities
- Develop and execute comprehensive social media strategies aligned with business goals.
- Create, curate, and manage high-quality content (text, images, video) for Instagram, LinkedIn, Facebook, and X.
- Monitor social media trends, tools, and applications to ensure our brand remains innovative and relevant.
- Engage with the online community by responding to comments, messages, and inquiries professionally.
- Analyze performance metrics and prepare weekly/monthly reports to optimize content strategy.
- Collaborate with the marketing team to align social campaigns with broader brand initiatives.
Qualifications
- 3+ years of proven experience in social media management or digital marketing.
- Strong portfolio demonstrating successful campaign management and content creation.
- Excellent writing and editing skills with a distinct brand voice.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Ability to interpret data and translate insights into actionable strategies.
- Experience with basic graphic design (Canva, Adobe Creative Suite) is highly preferred.