Job Description
Are you a creative storyteller ready to amplify a brand's voice?
Apex Digital Solutions is looking for a Social Media Manager to join our thriving team in Saint Paul, Minnesota. In this role, you will be the architect of our digital presence, managing content strategy, community engagement, and performance analytics to drive growth.
We value innovation and data-driven insights. You will have the opportunity to work with a diverse portfolio of clients and develop your expertise in the latest social trends and platform algorithms.
Responsibilities
- Strategic Planning: Develop and execute comprehensive social media strategies aligned with business goals to increase brand visibility and engagement.
- Content Creation: Produce high-quality, compelling content including copy, graphics, and short-form videos for LinkedIn, Instagram, Facebook, and Twitter.
- Community Management: Monitor social channels for feedback, inquiries, and mentions, responding promptly to foster a loyal community.
- Analytics & Optimization: Track key performance indicators (KPIs), analyze monthly reports, and adjust strategies based on data insights.
- Collaboration: Work closely with the design and marketing teams to ensure brand consistency across all digital touchpoints.
Qualifications
- Experience: 3+ years of proven experience in social media management or digital marketing.
- Tools: Proficiency in social media management tools (Hootsuite, Buffer) and graphic design software (Canva, Adobe Creative Suite).
- Writing Skills: Exceptional copywriting skills with a strong command of grammar and tone.
- Analysis: Strong analytical skills with the ability to interpret metrics and translate them into actionable insights.
- Communication: Excellent verbal and written communication skills.