Job Description
Join our dynamic marketing team as a Senior Digital Marketing Specialist and lead impactful remote initiatives from Tampa, FL! We're seeking a results-driven professional to craft data-driven strategies that elevate our brand's digital presence. Enjoy flexible work arrangements, competitive benefits, and the opportunity to shape innovative campaigns while working from home.
Why Join Us?
• 100% remote work environment
• Comprehensive health & wellness package
• Professional development stipend
• Collaborative virtual team culture
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, SEM, and social media
- Analyze performance metrics using Google Analytics and marketing automation platforms
- Lead A/B testing initiatives to optimize conversion funnels and ROI
- Manage paid advertising budgets across Google Ads and Facebook Business Manager
- Collaborate with cross-functional teams to align marketing with business objectives
- Generate comprehensive monthly performance reports with actionable insights
- Stay current with digital marketing trends and algorithm updates
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of proven digital marketing experience with remote work exposure
- Advanced proficiency in Google Analytics, Google Ads, and HubSpot
- Strong data analysis skills with experience in conversion optimization
- Certification in Google Ads or HubSpot preferred
- Exceptional written communication and presentation skills
- Ability to work independently with minimal supervision
- Portfolio demonstrating successful campaign results