Job Description
Join our award-winning remote team and transform your career with InnovateTech Solutions! We're seeking a passionate Senior Digital Marketing Specialist to drive our digital transformation from the comfort of your Denver home. Enjoy flexible hours while working on cutting-edge projects that impact millions of users. This is your chance to join a forward-thinking company that values work-life balance and professional growth.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, and social media channels
- Analyze campaign performance data using Google Analytics and Adobe Analytics to optimize ROI
- Lead A/B testing initiatives to improve conversion rates across all digital touchpoints
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Manage PPC budgets exceeding $50K monthly and optimize ad spend efficiency
- Create engaging content for blog, email, and social platforms to drive audience engagement
- Stay current with digital marketing trends and algorithm updates
Qualifications
- 5+ years of digital marketing experience with proven results in B2B tech sector
- Expert proficiency in Google Analytics, Google Ads, and HubSpot Marketing Hub
- Certification in Google Ads, Google Analytics, or HubSpot required
- Strong data analysis skills with ability to translate insights into actionable strategies
- Experience managing remote teams and asynchronous communication tools
- Portfolio demonstrating successful digital campaigns with quantifiable results
- Bachelor's degree in Marketing, Business, or related field