Job Description
Join our award-winning digital marketing agency as we redefine social media excellence in the Research Triangle! We're seeking a visionary Senior Social Media Manager to drive explosive growth for Fortune 500 clients through innovative campaigns and data-driven strategies. This high-impact role offers unparalleled creative freedom, competitive compensation, and the opportunity to shape the future of digital engagement.
Responsibilities
- Develop and execute multi-platform social media strategies driving 40%+ YoY growth
- Lead cross-functional teams of designers, copywriters, and analysts
- Manage $500K+ annual social advertising budgets with 25% ROAS targets
- Produce viral content campaigns generating 500K+ monthly engagements
- Analyze performance metrics to optimize campaigns and report C-suite level insights
- Collaborate with executive stakeholders on brand voice and innovation
- Mentor junior team members and implement best practices
Qualifications
- 8+ years in social media management with 3+ years in leadership roles
- Proven track record scaling brand presence across 5+ platforms
- Expertise in paid advertising (Meta, TikTok, LinkedIn) with $1M+ budget experience
- Advanced analytics skills (Google Analytics, Sprout Social, Brandwatch)
- Portfolio demonstrating viral campaigns and measurable ROI
- Certifications in Meta Blueprint and Google Analytics
- Strong project management with complex campaign execution
- Bachelor's degree in Marketing, Communications, or related field