Job Description
Join our innovative marketing team as a Remote-Friendly Social Media Manager in El Paso! We're seeking a creative strategist to amplify our brand's digital presence and drive engagement across platforms. This hybrid role offers flexibility while allowing you to make a tangible impact in a growing market.
Responsibilities
- Develop and execute multi-platform social media strategies across Instagram, LinkedIn, TikTok, and Facebook
- Create compelling content calendars with 50+ monthly posts including graphics, videos, and stories
- Analyze performance metrics using tools like Sprout Social and Google Analytics to optimize campaigns
- Manage community engagement and respond to inquiries within 2-hour SLA
- Collaborate with design team to produce brand-aligned visual assets
- Coordinate influencer partnerships and paid media campaigns
- Generate monthly performance reports with actionable insights
Qualifications
- 3+ years of social media management experience in B2C or B2B environments
- Proven track record of growing engagement by 30%+ across platforms
- Proficiency in Canva, Adobe Creative Suite, and scheduling tools
- Strong analytical skills with experience in A/B testing methodologies
- Knowledge of El Paso market trends and local community dynamics
- Ability to work independently with minimal supervision
- BS/BA in Marketing, Communications, or related field