Job Description
Join our award-winning marketing agency in El Paso and revolutionize how brands connect with audiences! As our Social Media Manager, you'll craft compelling digital narratives that drive engagement and conversions across platforms. We're seeking a creative strategist who thrives in fast-paced environments and understands the nuances of local and global digital trends. Enjoy competitive benefits, flexible remote options, and the opportunity to shape our clients' digital footprint in one of America's most vibrant cities.
Responsibilities
- Develop and execute multi-platform social media strategies aligned with client business objectives
- Create engaging content calendars including graphics, videos, and copy for Facebook, Instagram, Twitter, LinkedIn, and TikTok
- Analyze campaign performance metrics using tools like Sprout Social and Google Analytics
- Manage community engagement, respond to comments, and foster brand loyalty
- Collaborate with design teams to produce high-impact visual assets
- Monitor industry trends and competitor activities to identify growth opportunities
- Prepare monthly performance reports with actionable insights for stakeholders
Qualifications
- 3+ years of proven social media management experience with measurable results
- Expertise in social media advertising (Meta Business Suite, LinkedIn Ads)
- Strong portfolio demonstrating content creation and community growth
- Proficiency in analytics tools (Google Analytics, native platform insights)
- Bachelor's degree in Marketing, Communications, or related field
- Excellent written communication skills with bilingual (English/Spanish) preferred
- Ability to manage multiple projects with competing deadlines
- Experience with social media scheduling tools (Buffer, Hootsuite)