Job Description
Join Crescent City Creative's award-winning marketing team as we redefine digital storytelling in the heart of New Orleans! We're seeking a passionate Social Media Manager to amplify our clients' brands across platforms while celebrating the unique culture of our vibrant city. This hybrid role offers the perfect blend of creative strategy and data-driven execution, with opportunities to work with local businesses, tourism boards, and national brands.
Our ideal candidate thrives in fast-paced environments, understands the power of visual storytelling, and can translate brand objectives into compelling social campaigns. You'll collaborate with cross-functional teams to develop content calendars, analyze performance metrics, and stay ahead of emerging trends. We offer competitive benefits, professional development stipends, and a supportive culture that values innovation.
Responsibilities
- Develop and execute comprehensive social media strategies across 5+ platforms (Instagram, TikTok, Facebook, LinkedIn, Twitter)
- Create engaging content calendars with original visuals, videos, and copy aligned with brand voice
- Analyze performance metrics using tools like Sprout Social and Google Analytics to optimize campaigns
- Manage community engagement, respond to inquiries, and foster online brand loyalty
- Collaborate with graphic designers and copywriters to produce high-quality assets
- Monitor industry trends and competitor activities to identify growth opportunities
- Prepare monthly performance reports with actionable insights for stakeholders
- Coordinate influencer partnerships and paid social advertising campaigns
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (3+ years experience acceptable)
- Proven portfolio managing B2B and B2C social media accounts with measurable growth
- Expertise in social media analytics tools and data interpretation
- Proficiency in content creation tools (Canva, Adobe Creative Suite, CapCut)
- Strong understanding of SEO, content marketing, and digital advertising principles
- Exceptional written and verbal communication skills with attention to detail
- Ability to work flexible hours including nights/weekends for campaign launches
- Passion for New Orleans culture and local community engagement