Job Description
We're urgently seeking a dynamic Social Media Manager to join our award-winning marketing team in Pittsburgh, PA! As the voice of our brand across digital platforms, you'll drive engagement, amplify our mission, and skyrocket our online presence. This is a high-impact role for a creative strategist who thrives in fast-paced environments and wants to make an immediate impact. If you're passionate about storytelling and data-driven growth, apply today!
Responsibilities
- Develop and execute comprehensive social media strategies across LinkedIn, Instagram, Twitter, and emerging platforms
- Create compelling content calendars with 90+ pieces of monthly multimedia content
- Manage paid ad campaigns with $5K+ monthly budgets, achieving 15%+ ROAS
- Analyze performance metrics using Sprout Social and Google Analytics to optimize campaigns
- Coordinate with design team for visual asset creation and brand consistency
- Monitor industry trends and competitor activities to identify opportunities
- Leverage UGC campaigns to boost community engagement by 40%+
Qualifications
- 5+ years of progressive social media management experience with B2B SaaS brands
- Proven track record of growing follower bases by 50%+ annually
- Advanced proficiency in Meta Business Suite, Hootsuite, and Canva
- Google Analytics and Facebook Blueprint certifications preferred
- Exceptional copywriting skills with ability to adapt brand voice across platforms
- Experience managing $50K+ annual ad budgets
- Strong understanding of SEO, hashtag strategy, and content scheduling
- Bachelor's degree in Marketing or Communications required