Job Description
Join our dynamic marketing team as a Social Media Manager and shape our brand's digital presence in Sacramento's thriving tech scene. We're seeking a creative strategist to elevate our social footprint across all platforms. This hybrid role offers the flexibility to work remotely 3 days/week while collaborating in our modern downtown Sacramento office. Enjoy competitive benefits, professional development stipends, and a culture that values innovation and work-life balance. If you're passionate about crafting compelling digital narratives and driving measurable growth, apply today!
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, LinkedIn, Twitter, and TikTok
- Create engaging content calendars with original graphics, videos, and copy
- Analyze performance metrics using Sprout Social and Google Analytics to optimize campaigns
- Manage community engagement and brand reputation across all platforms
- Collaborate with marketing team to align social initiatives with broader business goals
- Monitor industry trends and competitor activities to identify opportunities
- Lead influencer partnerships and paid social media campaigns
- Present monthly performance reports with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of social media management experience with proven portfolio
- Expertise in social media analytics tools (Sprout Social, Hootsuite)
- Advanced proficiency in Canva, Adobe Creative Suite, and video editing
- Strong understanding of SEO principles and content marketing
- Experience managing paid social advertising campaigns ($50k+ budgets)
- Excellent written communication and storytelling abilities
- Ability to thrive in fast-paced environment with multiple deadlines