Job Description
Join Coastal Digital Innovations as our Social Media Manager and transform our digital presence! We're seeking a creative strategist to amplify our brand voice across platforms while driving measurable growth. Enjoy competitive compensation, a $5,000 sign-on bonus, and the opportunity to lead innovative campaigns in Virginia Beach's thriving tech scene. Perfect for data-driven storytellers ready to make waves in digital marketing.
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, TikTok, LinkedIn, and Twitter
- Create engaging content calendars with 15+ posts/month including graphics, videos, and written copy
- Analyze performance metrics (ROI, engagement, reach) and optimize campaigns weekly
- Manage community engagement, responding to comments and messages within 2 hours
- Collaborate with design teams to ensure brand consistency across all digital touchpoints
- Track competitor activity and industry trends to identify growth opportunities
- Report monthly on KPIs to executive stakeholders with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years proven social media management experience with measurable results
- Proficiency in Sprout Social, Hootsuite, or similar social management tools
- Strong portfolio demonstrating successful campaign execution and audience growth
- Expertise in content creation (Canva, Adobe Creative Suite) and analytics tools
- Ability to multitask and manage multiple platforms simultaneously
- Excellent written communication skills with attention to brand voice consistency
- Experience with paid social advertising (Meta Ads, LinkedIn Ads) required