Job Description
Are you a creative visionary ready to elevate a brand's digital presence? Horizon Marketing Group is seeking a passionate Social Media Manager to join our El Paso, TX team. We are thrilled to offer a $3,000 Sign-On Bonus for the right candidate who thrives in a fast-paced, results-driven environment.
As a key member of our marketing team, you will be responsible for crafting compelling narratives and managing our community across multiple platforms. If you are an expert in social strategy and content creation, we want to hear from you.
Why Join Us?
• Competitive base salary and comprehensive benefits package.
• $3,000 Sign-On Bonus upon successful onboarding.
• Professional development opportunities and a collaborative culture.
Responsibilities
- Strategy Development: Design and implement comprehensive social media strategies to increase brand awareness and drive engagement in the local El Paso market.
- Content Creation: Produce high-quality, engaging content including copy, graphics, and short-form video for Instagram, Facebook, LinkedIn, and TikTok.
- Community Management: Monitor social media channels daily, respond to inquiries promptly, and foster a positive community environment.
- Analytics & Reporting: Track key performance indicators (KPIs) and provide monthly reports to optimize future campaigns and demonstrate ROI.
- Cross-Functional Collaboration: Work closely with the graphic design and SEO teams to ensure brand consistency across all channels.
- Trend Monitoring: Stay ahead of industry trends to keep our content fresh, relevant, and innovative.
Qualifications
- Experience: 3+ years of professional experience in social media management or digital marketing.
- Tools: Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and basic graphic design tools (Canva, Adobe Creative Suite).
- Writing Skills: Exceptional copywriting abilities with a keen eye for grammar, tone, and style.
- Creativity: A strong portfolio demonstrating creative campaigns and visual storytelling.
- Data Analysis: Ability to interpret analytics data to drive strategic decisions and improve metrics.
- Education: Bachelor’s degree in Marketing, Communications, or a related field preferred.