Job Description
Join our award-winning marketing team at Coastal Digital Innovations and lead our social media revolution! We're seeking a dynamic Social Media Manager to shape our digital presence across platforms and drive measurable growth. This urgent hire offers competitive compensation, flexible hybrid work, and the opportunity to make an immediate impact in Virginia's vibrant coastal community. If you're passionate about creating viral campaigns and building engaged online communities, apply today!
Responsibilities
- Develop and execute data-driven social media strategies across Instagram, Facebook, LinkedIn, TikTok, and Twitter
- Create compelling content calendars with 50+ monthly posts including graphics, videos, and stories
- Manage paid advertising campaigns with $10K+ monthly budgets and 15% YoY growth targets
- Analyze performance metrics using Sprout Social and Google Analytics to optimize engagement
- Coordinate with design teams for brand-aligned visual assets and campaign materials
- Lead community management initiatives responding to 500+ interactions weekly
- Collaborate with sales team to generate 25+ qualified leads monthly through social channels
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 4+ years proven experience managing social media for B2B/B2C brands
- Portfolio demonstrating successful campaign results with 50K+ follower growth
- Expertise in social media analytics tools (Sprout Social, Hootsuite, Google Analytics)
- Advanced knowledge of paid social advertising (Meta Business Suite, LinkedIn Ads)
- Experience developing content strategies for diverse audiences across platforms
- Strong project management skills with ability to meet tight deadlines
- Proficiency in Adobe Creative Suite and Canva