Job Description
Join our dynamic marketing team at Innovate Digital Solutions as a Part-Time Social Media Manager. We're seeking a creative strategist to elevate our brand presence across digital platforms. This flexible role (20-25 hours/week) offers the perfect opportunity to showcase your expertise in community engagement and content creation while working with a forward-thinking company in the heart of Saint Paul.
You'll collaborate with cross-functional teams to develop data-driven campaigns that drive measurable results. If you're passionate about storytelling and thrive in a fast-paced environment, we encourage you to apply today and help us shape the future of digital marketing.
Responsibilities
- Develop and execute multi-platform social media strategies across Instagram, LinkedIn, Facebook, and Twitter
- Create engaging content calendars with original graphics, videos, and copy
- Analyze performance metrics using tools like Sprout Social and Google Analytics
- Manage community engagement and respond to customer inquiries within 2 hours
- Coordinate with design team for visual assets and campaign materials
- Stay updated on platform algorithm changes and industry trends
- Prepare weekly performance reports with actionable insights
Qualifications
- 3+ years of proven social media management experience
- Portfolio demonstrating successful campaign execution
- Proficiency in Canva, Adobe Creative Suite, and scheduling tools
- Strong analytical skills with experience in A/B testing
- Excellent written communication with attention to brand voice
- Ability to work independently with minimal supervision
- Knowledge of SEO best practices and hashtag optimization
- Experience managing social media budgets and paid campaigns