Job Description
Join our dynamic marketing team as a Social Media Manager and become the voice of our brand across digital platforms. We're seeking a creative strategist to drive engagement, build communities, and convert followers into loyal customers. This hybrid role offers the flexibility to work remotely while collaborating with our Indianapolis-based creative studio.
You'll develop data-driven campaigns, manage content calendars, and analyze performance metrics to optimize our social media presence. Our ideal candidate thrives in fast-paced environments and brings fresh ideas to elevate our brand voice.
Responsibilities
- Develop and execute multi-platform social media strategies across Instagram, LinkedIn, TikTok, and Facebook
- Create compelling content calendars with 80% organic and 20% promotional posts
- Analyze campaign performance using tools like Sprout Social and Google Analytics
- Manage community engagement, responding to comments and messages within 2 hours
- Collaborate with design team to produce visual assets and video content
- Monitor industry trends and competitor activities to identify opportunities
- Report on KPIs including CTR, conversion rates, and follower growth
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of social media management experience with B2B/B2C brands
- Proven expertise in creating viral content across major platforms
- Strong analytical skills with experience in social listening tools
- Proficiency in graphic design software (Adobe Creative Suite)
- Experience managing paid social advertising campaigns ($50k+ budgets)
- Ability to work flexible hours for campaign launches and crisis management
- Portfolio demonstrating successful brand storytelling