Job Description
Join our dynamic marketing team as a Remote-Friendly Senior Social Media Manager in Minneapolis! We're seeking a strategic visionary to elevate our brand's digital presence across all platforms. This hybrid role offers the flexibility to work remotely while collaborating with our vibrant Minneapolis-based team. Lead innovative social campaigns, analyze performance metrics, and drive measurable ROI in a fast-paced digital landscape. If you're passionate about storytelling and data-driven marketing, apply now to shape the future of our brand's voice!
Responsibilities
- Develop and execute comprehensive social media strategies across LinkedIn, Instagram, Twitter, and emerging platforms
- Create compelling content calendars with original copy, graphics, and video assets
- Analyze campaign performance using analytics tools to optimize engagement and conversions
- Manage community interactions, respond to inquiries, and maintain brand voice consistency
- Collaborate with cross-functional teams on integrated marketing initiatives
- Stay current on social media trends and algorithm updates
- Report on KPIs and present insights to stakeholders monthly
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of progressive social media management experience
- Proven track record of growing audience engagement and conversion rates
- Expertise in social media analytics tools (Sprout Social, Hootsuite, etc.)
- Strong graphic design and video editing skills (Adobe Creative Suite)
- SEO/SEM knowledge and content optimization experience
- Ability to work independently in a remote environment
- Excellent written and verbal communication skills