Job Description
Join our dynamic team at Glow Digital Agency and transform how brands connect with audiences online! We're seeking a passionate Social Media Manager to craft compelling narratives across platforms, drive measurable ROI, and elevate our clients' digital presence. If you thrive in a fast-paced environment where creativity meets analytics, this is your opportunity to make a tangible impact.
Responsibilities
- Develop and execute multi-platform social media strategies (Instagram, TikTok, LinkedIn, Twitter) aligned with brand objectives
- Create engaging content calendars including graphics, videos, and copy that resonate with target demographics
- Analyze campaign performance using Sprout Social, Google Analytics, and native platform insights
- Manage community engagement, responding to comments and messages within 2-hour SLA
- Collaborate with design teams to produce high-quality visual assets
- Report monthly KPIs to stakeholders with actionable optimization recommendations
- Stay ahead of emerging trends and algorithm changes
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (3+ years experience accepted)
- Proven portfolio managing 5+ brands across B2B/B2C industries
- Expertise in Meta Business Suite, Hootsuite, and Canva
- Data-driven mindset with experience A/B testing ad creatives
- Strong understanding of SEO/SEM principles for organic growth
- Crisis management experience during brand incidents
- Ability to manage budgets up to $10K/month effectively