Job Description
Join our dynamic marketing team at InnovateTech Solutions, a leading digital transformation firm headquartered in Jersey City. We're seeking a passionate Social Media Manager to amplify our brand's voice across all platforms and drive measurable growth. This full-time role offers the opportunity to shape our social strategy, collaborate with cross-functional teams, and lead innovative campaigns in a fast-paced, tech-forward environment. Enjoy competitive benefits, flexible work arrangements, and the chance to make a real impact in one of America's most vibrant cities.
Responsibilities
- Develop and execute comprehensive social media strategies across LinkedIn, Instagram, Twitter, and emerging platforms
- Create engaging content calendars with original copy, graphics, and video assets
- Analyze performance metrics using tools like Sprout Social and Google Analytics to optimize campaigns
- Manage community engagement, respond to inquiries, and foster brand advocacy
- Collaborate with design and product teams to align messaging with company initiatives
- Monitor industry trends and competitor activities to identify growth opportunities
- Report on KPIs and present actionable insights to leadership monthly
Qualifications
- 3+ years of social media management experience with proven B2B/B2C results
- Expertise in content creation tools (Canva, Adobe Creative Suite) and analytics platforms
- Strong understanding of SEO, content marketing, and community management best practices
- Ability to develop data-driven strategies with demonstrated ROI impact
- Excellent written and verbal communication skills with attention to detail
- Experience managing paid social media campaigns ($5K+ monthly budgets)
- Portfolio showcasing successful campaigns and measurable growth metrics
- Bachelor's degree in Marketing, Communications, or related field preferred