Job Description
Are you a creative storyteller ready to elevate a brand's digital presence?
Nexus Digital Solutions is looking for an experienced and results-driven Social Media Manager to join our dynamic team in Buffalo, NY. We pride ourselves on a collaborative culture that champions innovation and offers the unique advantage of flexible working hours.
In this pivotal role, you will be the architect of our social strategy, crafting compelling narratives that resonate with our audience and drive meaningful engagement. If you are a master of platforms like Instagram, LinkedIn, and TikTok, and thrive in a remote-friendly environment, we want to hear from you.
Why Join Us?
- Flexible Schedule: Enjoy a work-life balance that suits your lifestyle with adaptable hours.
- Growth Opportunities: Work with cutting-edge brands and expand your skillset.
- Modern Culture: Join a forward-thinking team that values creativity and autonomy.
Responsibilities
- Develop and execute comprehensive social media strategies aligned with company goals to increase brand visibility and engagement in the Buffalo market.
- Create, curate, and manage high-quality content (photos, videos, graphics, and copy) for all social platforms to maintain a consistent brand voice.
- Monitor social media channels for industry trends, competitor activities, and emerging platforms to keep the strategy fresh and relevant.
- Analyze key performance metrics (KPIs) and prepare monthly reports to optimize content performance and demonstrate ROI to stakeholders.
- Foster and grow an online community by actively engaging with followers, responding to comments, and managing customer inquiries.
- Collaborate with the marketing and design teams to ensure cohesive branding across all digital touchpoints.
Qualifications
- Proven experience (3+ years) as a Social Media Manager or similar role, with a strong portfolio showcasing successful campaigns.
- In-depth knowledge of social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, Meta Business Suite).
- Exceptional writing and editing skills with a keen eye for detail and brand consistency.
- Proficiency in graphic design software (Adobe Creative Suite) or video editing tools (Premiere Pro, CapCut) is a plus.
- Strong understanding of SEO principles and how they apply to social media content.
- Ability to work independently, manage time effectively, and adapt to a flexible schedule.