Job Description
Are you a creative storyteller passionate about connecting brands with communities?
Join Aloha Digital Solutions, a premier digital agency based in the heart of Honolulu, Hawaii. We are looking for a dynamic and strategic Social Media Manager to lead our digital presence. If you have a knack for crafting compelling narratives and a deep understanding of the Pacific Islander and US markets, we want to meet you. This is a remote-friendly role that allows you to work from the beautiful shores of Hawaii while managing high-impact campaigns for our diverse client base.
We are seeking a professional who can seamlessly blend the Aloha spirit with cutting-edge digital strategies to drive engagement, growth, and brand loyalty.
Responsibilities
- Strategic Planning: Develop and execute comprehensive social media strategies aligned with overall marketing goals to increase brand awareness and engagement.
- Content Creation: Create, curate, and manage high-quality visual and written content (photos, videos, graphics, and copy) tailored to specific platforms (Instagram, Facebook, TikTok, LinkedIn).
- Community Management: Foster a positive and active community by responding to comments, messages, and inquiries promptly and professionally.
- Analytics & Reporting: Monitor social media metrics (KPIs) and analyze performance data to optimize content strategies and provide actionable insights to stakeholders.
- Campaign Management: Plan and execute paid social media campaigns (Meta Ads, LinkedIn Ads) to drive traffic, leads, and conversions.
- Collaboration: Work closely with the design and SEO teams to ensure consistent branding and messaging across all channels.
- Trend Analysis: Stay up-to-date with the latest social media trends, algorithm changes, and tools to keep our content fresh and competitive.
Qualifications
- Experience: Proven experience (3+ years) in social media management, digital marketing, or a related field.
- Platform Expertise: Deep knowledge of Instagram, Facebook, TikTok, and LinkedIn; experience with social listening tools (e.g., Hootsuite, Sprout Social, Buffer) is required.
- Writing Skills: Excellent copywriting and proofreading skills with the ability to adapt tone for different audiences.
- Design Skills: Proficiency in design tools such as Canva, Adobe Creative Suite (Photoshop/InDesign), or basic video editing software.
- SEO Knowledge: Understanding of basic SEO principles and how social signals impact search visibility.
- Communication: Strong interpersonal skills with the ability to collaborate effectively in a remote or hybrid environment.
- Time Management: Ability to manage multiple projects and deadlines in a fast-paced agency setting.