Job Description
Join our award-winning team as a Social Media Manager and transform how brands connect with audiences in the digital age! At Digital Horizon Collective, we're seeking a visionary strategist to lead our social media presence in the vibrant Jersey City market. You'll craft compelling narratives, drive engagement across platforms, and measure ROI through data-driven insights. This role offers hybrid flexibility, competitive benefits, and the opportunity to shape our brand's digital legacy.
We're looking for a creative leader who thrives in fast-paced environments and isn't afraid to experiment with emerging trends. If you're passionate about turning data into stories and building communities, this is your moment to shine.
Responsibilities
- Develop and execute multi-platform social media strategies (Instagram, LinkedIn, TikTok, Twitter) to increase brand awareness and engagement
- Create compelling content calendars including video, graphics, and written copy aligned with brand voice
- Analyze performance metrics using tools like Sprout Social and Google Analytics to optimize campaigns
- Manage paid social advertising campaigns with $50K+ monthly ad budgets
- Collaborate with cross-functional teams (PR, Design, Sales) for cohesive brand messaging
- Monitor industry trends and competitor activities to identify growth opportunities
- Lead crisis communication protocols and community management initiatives
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (5+ years experience without degree)
- Proven track record managing social media for B2B/B2C brands with 100K+ followers
- Expertise in social media analytics tools and data-driven decision making
- Experience developing paid social media strategies with measurable ROI
- Strong portfolio demonstrating content creation and campaign success
- Proficiency in graphic design tools (Adobe Creative Suite, Canva)
- Ability to work independently with minimal oversight in a hybrid environment