Job Description
Are you a creative storyteller looking to make a significant impact in the Windy City? Pulse Creative Agency is seeking a results-driven Social Media Manager to lead our digital presence. We are a fast-paced, award-winning agency helping Fortune 500 brands connect with their audiences authentically.
In this pivotal role, you will not just post content; you will craft a narrative that resonates with local and global communities. You will leverage data-driven insights to optimize our campaigns and ensure our brand voice remains dominant in the competitive Chicago market.
Responsibilities
- Develop and execute comprehensive social media strategies aligned with business goals to drive brand awareness and lead generation.
- Create, curate, and manage high-quality content (graphics, copy, video) across Instagram, LinkedIn, Twitter, and TikTok.
- Engage with the community by responding to comments, messages, and inquiries in a timely and professional manner.
- Analyze key performance metrics (KPIs) using tools like Google Analytics and social media insights to report on ROI and optimize future campaigns.
- Collaborate closely with the SEO team to ensure cross-channel optimization and keyword integration.
- Stay ahead of industry trends, algorithm updates, and emerging platforms to keep our strategy cutting-edge.
Qualifications
- 3-5 years of proven experience as a Social Media Manager or Digital Marketing Specialist in a B2B or B2C environment.
- Deep knowledge of social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and graphic design software (e.g., Adobe Creative Suite, Canva).
- Strong writing and editing skills with a keen eye for detail and brand consistency.
- Experience with basic SEO principles and analytics interpretation.
- Excellent communication skills and the ability to work in a fast-paced, collaborative team environment.
- Self-starter mindset with the ability to manage multiple projects simultaneously under tight deadlines.