Job Description
Are you a visionary Social Media Manager looking to make a significant impact? Apex Digital Solutions is seeking a high-caliber professional to lead our social strategy in the vibrant market of Louisville, KY.
We offer a competitive salary package ($80k - $120k) and a dynamic work environment where creativity meets strategy. In this role, you will be the voice of our brand across all major platforms, driving engagement and revenue growth.
Why Join Us?
- Competitive base salary and performance bonuses.
- Flexible work-from-home hybrid options.
- Professional development and continuous training.
Don't miss this opportunity to elevate your career with one of the top marketing firms in Kentucky.
Responsibilities
- Strategic Leadership: Develop and execute data-driven social media strategies that align with business goals and drive brand awareness.
- Content Creation: Produce high-quality, engaging content including copy, graphics, and short-form video for LinkedIn, Instagram, and Facebook.
- Community Management: Foster a loyal community by engaging with followers, responding to inquiries, and managing brand reputation.
- Performance Analysis: Monitor key metrics (KPIs) to evaluate campaign success and optimize future content for maximum ROI.
- Cross-Functional Collaboration: Work closely with the SEO and content teams to ensure cohesive messaging across all digital channels.
- Ad Campaign Management: Oversee paid social media campaigns, A/B testing ad creatives, and managing budgets effectively.
Qualifications
- Experience: Minimum of 4-6 years of experience in social media management or digital marketing.
- Proven Track Record: Demonstrable history of growing social media following and engagement rates.
- Tools: Proficiency in social media management tools (Hootsuite, Sprout Social) and graphic design software (Canva, Adobe Creative Suite).
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Analytics: Strong ability to interpret analytics data and translate insights into actionable strategies.
- Communication: Exceptional written and verbal communication skills with a keen eye for detail.